Bella Domain helps you produce engaging and share-worthy content for social media and online marketing that drives new business.

Bella Domain is my (Sandy Jones-Kaminski’s) West Coast-based strategies and execution firm focused on helping entrepreneurs and early stage company executives reach their next level of business growth.

Whether it’s via data-driven and targeted online marketing or social media engagement programs, publicity,  business development activities, marketing communications, message development, partnerships, affiliate or publisher network management, sales channel exploration or harnessing the power of social networking tools (like LinkedIn), I can help.

With 15+ years of practical experience in both start-up and mature company environments, which includes 4+ years during the dot-com days in the San Francisco Bay Area, 4+ years in Seattle, and now San Francisco again, I can help you both see and realize what’s possible. And, most importantly, we’ll reach your aggressive growth and revenue goals quickly as well as efficiently.

CLICK HERE to email SandyJK

“I had the pleasure to gain Sandy’s insight on business development of my company Vinoetic Inc. Sandy brings a generous spirit in her approach, both in sharing relevant information, perspective and her undeniable desire to see her clients succeed. Sandy’s background in brand development and especially her experience in market research of consumer data presented her as an ideal sounding board for Vinoetic. Sandy quickly captured the essence of Vinoetic via targeted and educated questions. Even more impressive was her ability to grasp our company’s long-term vision. She helped us shape our key messages to our clients in a way that spoke genuinely about who we are and why we do what we do. I recommend her work and look forward to utilizing her enthusiastic talents in the future.”
Todd Nagle

“Sandy works at great length to understand the context of her engagement — the business model, history, competitors, technology, etc., which helps her be more effective in her work. During her work at Jobster, she was great at representing our organization while reaching out to potential partners, establishing many new relationships, and mending any past relationships that may have gone sour. Sandy was responsible for forging many of the successful partnerships we have today. I’d happily work with Sandy again given the opportunity.”
Jeff Dixon
VP of Product Development
Jobster Inc./

Strategic Online Marketing and Communications

• Communications Programs and Online Marketing

• Partnerships and Publicity

• Advisory Board and Business Coaching Services

• Effective Networking Training

• Learning to Love LinkedIn

• Career Strategy Consulting

• Business Development Strategy & Execution

Communications Programs and Online Marketing

As an online marketing communications specialist, with a special knack for identifying, planning and executing results-oriented programs, I can help achieve what you never thought possible or didn’t have the resources to see realized.

Do you have a content strategy? Does your site actually position your services or products the way you want, and are the user experience and content focused on attracting the types of clients/customers you want? Do visitors leave your site wondering what you do or what makes you special?  I work with clients to optimize their web property, online creative, and marketing strategies through metrics analysis to get the ROI they deserve. It’s my job (and passion!) to stay on top of the latest online/marketing trends and adapt them to my client’s needs.

I’m especially capable within professional services or technology arenas and can create a content and digital strategy as well as provide wordsmithing if needed. And, since I am also an experienced website project management veteran, I can easily help you harness this powerful marketing tool.

Partnerships and Publicity

I can help you build a partner program by prospecting, approaching and negotiating agreements with new high-value partners. And, if you don’t need a full-service PR solution just yet, but want to take advantage of some of the easily accessible opportunities that are readily available to elevate your brand and profile, I can also guide you in evaluating how social media can support your brand. I can even help you connect with partners that currently have more visibility and/or get you or your activities noted in a few key places which often translates into a lot of bang for not a lot of buck.

View an animated testimonial (a.k.a. animonial) from a happy former client HERE.

Advisory Board and Business Coaching Services

Being an entrepreneur, “Connector” (Gladwell reference) and business consultant I give out a lot of advice, and, in many cases, it’s often free. Most folks like to try before they buy, and fairly often enough, I’m willing to oblige.

Fortunately, and along the way, I also get asked to provide Advisory Board or coaching services since I spend so much time focused on helping small and mid-sized businesses grow. Many folks need specialized, unbiased advisers that will vet their ideas, hone their strategies, and introduce them to key clients and vendors, making them and their business more successful. In short, they recognize that having access to an experienced, biz savvy adviser will optimize their business.

My mission to help SME (Small/Medium Enterprise) business executives see and actualize what’s possible is one of the main reasons I started Bella Domain. Beyond that, I wish I had more time to personally work with all the individuals and businesses that approach me, but time is something no entrepreneur has much of.

My current goal is to manage a handful of Advisory Board or coaching positions per year, some paid, and some not paid. The work I do for the for-profits pretty much pays for the work that I do for the non-profits.

Currently, the only positions I’m looking at are paid, for-profit Advisory Boards or coaching roles. I have a long list of non-profits that I hope to eventually help, so I’m not seeking out any new ones right now.

For the paid positions, I prefer cash deals, but am open to partial stock deals as well. Based on the time commitment, my rates start at $12,000 per year for cash (slightly more if part stock), which isn’t exactly a Big 5 rate, but then again, I’m happy to say, Bella Domain is NOT a Big 5 firm.

Here’s what I can help with:

    Business Plan Refinement & Pitching
    Fund Raising
    Strategic Alliances/Partnerships
    Positioning & Messaging
    Marketing Plans
    Business Development Programs
    Growth Strategy

If this sounds like there might be a fit, I’d love to hear from you.

Click here to email me.

Effective Networking Training

I also share my hard-earned professional insights on effective networking via webinars, webcasts, one-on-one coaching sessions, panel participation, speaking engagements,  workshops, and by facilitating in-person networking events called Pay It Forward Parties.

“Sandy conducted a webinar called the “12 Rules of Effective Networking” for us. We have an extremely tough audience on our webinars-not super easy to please and she absolutely wowed them with her presentation. She got all  ‘outstandings’ on her audience evaluation and she’s super easy to work with on top of it.” 

September 9, 2010 Julie Beach, Associate Director, Career Development at Out and Equal Workplace Advocates

Leveraging LinkedIn

Are you and most of your employees “on LinkedIn,” but still not 100% sure how to leverage it to create opportunities or network effectively? Could your profile use some tweaking so it is attracting the business, strategic partners and people that you are actually targeting? Would you like to learn how to have more control of your LinkedIn info? Do you know how to research and find the information you need within this powerful tool? Well, since I’ve been a die-hard fan of LinkedIn since early 2004, and have attended multiple in-depth training sessions delivered by LinkedIn’s own executives, I would love to help you master all of the above so you too can effectively leverage LinkedIn.

An in-person, two hour, customized session for a team of up to twenty-five (25) people is available (submit PAYMENT INFO here) and personalized one-on-one sessions are also available for folks looking to use LinkedIn for their own career management (submit PAYMENT INFO here). Sorry, but these programs are currently available to non-recruiting professionals only because most recruiting pros have already mastered LinkedIn, and then some.


Leveraging LinkedIn…Beyond the Basics: I can deliver a webinar that includes sixty minutes of focused training for the people on your team already using LinkedIn at a beginner or intermediate level, and now want to take their use of this powerful professional (not simply social) networking tool beyond the basics. We’ll review 20+ slides that are sure to spark a few new ideas and then have a brief Q&A at the end. Fee: $49/attendee, includes a link to a handy and downloadable one page reference guide.

Contact me to schedule yours today!

November 2008 Testimonial:

“Sandy provided our Columbia Hospitality sales directors with training in LinkedIn. She was extremely helpful in explaining and demonstrating various ways LinkedIn can help our sales team find appropriate business connections. She also provided the training with an uplifting tone that kept everyone engaged and excited about learning.”

Top qualities: Personable, Expert, Creative

Shelley Tomberg
VP Sales and Marketing
Columbia Hospitality

Career Strategy Consulting

With a solid and diverse business background, plus plenty of experience in various corporate cultures, I offer informal and personalized career coaching (no tests to take here!). I’ve had management responsibility, executive team experience, have hired (and terminated) personnel and know what it’s like to be on the firing line. I bring personal and relevant business knowledge as well as experience as a mentor and adviser. I can help with transitions, goal setting, career change, professional development and even retooling your personal brand and online presence. Let’s set up a time to talk via phone, briefly discuss what you want to accomplish and determine if I am the one that can help you.

Ready to start today? Check out this Career Transformation Special:
6 individual coaching sessions for only $499
Save over $250! Revitalize your job search or career today!

Call 415.613.8508 or email me to schedule your first consultation. (Please submit PAYMENT INFO in advance here).

“I went to Sandy for consultation on career and business matters and got more great advice from her in two hours than most people could give in a month. Sandy is very savvy with knowing how to effectively network and use numerous digital and social media platforms to full advantage. She also gave me encouragement and suggestions in pursuing my passion for photography. I now have a beautiful website that features my photos as well as some great advice on how to market them.”
-Heather R.

“Sandy is simply a networking rock star. She has a gift to help each person on their hunt on an individual level and does not do a one size fits all approach whatsoever. She not only gave me terrific advice (which I used) but helped me chose the right job and even followed through after to make sure I was happy. There are few people out there like Sandy. If you are searching for a job or looking to make a change, she will help you get to the right job for you.”
-Teresa G.

Business Development Strategy & Execution

Having a business development strategy can be the life or death of a business. If you aren’t sure how to begin developing your biz dev plan and strategy I can help. Knowing exactly which marketing efforts pay dividends for YOUR business will save you time, money and effort by allowing you to focus your sales and marketing budget on tactics that work.

*What IS Business Development?

There is a difference between sales, marketing, and business development; and not everyone knows what it is. In my experience, Business Development plays in the same sandbox as, and has a strong connection to those areas, but in the majority of today’s environments, biz dev focuses mainly on identifying, securing, cultivating and maintaining relationships that matter to strategic partnerships and/or the sales pipeline.

And, for what it’s worth, true business development is rarely a commission only-based functional area. It requires a high skill level and an innate ability to make things happen and get things done. A skilled biz dev pro knows how to strike a delicate balance between diligently pursing a prospect and always maintaining a high level of respect for the boundaries and wishes of the prospect. Most biz dev pros are data-driven and have usually progressed beyond straight sales or marketing and are able to create revenue enhancing opportunities out of ideas that they have either generated themselves or perhaps found lying around being overlooked.

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